The Joey Pouch

Easing Customer Pain in the Shift from Single Use Bags

We Make Reusable Bags Easier to Use

For Stores:

  • Single use plastic and paper distribution to shoppers reduced.

    • Bottom line cost savings.

    • Increased revenue through reusable bag sales.

  • Sustainability efforts easily noticed by customers.

  • Theft deterrent.

  • Bags in The Joey Pouch empties the cart for merchandise.

  • Faster checkouts.

  • Appreciative customers.

For Society:

  • Increases reusable bag use.

  • Cuts single use paper and plastic distributed.

  • Less landfill waste.

  • Less litter.

  • Fewer carbon emissions.

  • Lightens contribution to climate change.

  • Saves crude oil.

  • Less plastic in food and water.

  • Litter tax dollars reallocated to other uses.

For Shoppers:

  • Reusable bags become easier to use.

  • Improved in-store shopping experience.

  • A visual reminder to bring reusable bags in from the car.

  • Bags in The Joey Pouch empties the cart for merchandise.

  • Reusables stay clean.

  • Faster checkouts.

  • Appreciative of Store’s Efforts


Your Customers Want It!

When shoppers were asked if they’d use The Joey Pouch…

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“I’d feel like the store is looking out for me.”

— A Whole Foods Market Shopper

“Easier at check-out with the bags up front.”

- A Stop & Shop Shopper   

“Seeing this on carts outside the store will remind me to bring my (reusable) bags in from the car.” 

— A Trader Joe’s Shopper

“A great way to cut back on those paper and plastic bags.”

— A Wegman’s Shopper

“Who wouldn’t use this?….and feel better about
their supermarket for providing it?”

— A Trader Joe’s Shopper

*Shoppers surveyed February 21-24, 2020 in New York and Connecticut.